Lisa Marie Fernandez is a global luxury lifestyle brand that encompasses swimwear, destination wear and active wear. The collection was launched in 2009 by then-fashion editor Lisa Marie Fernandez who pioneered the neoprene trend with Bond girl bikinis and surf-inspired maillots, and introduced meticulous construction and detail to the world of swim. Along with a wider array of swimwear styles, LMF expanded to chic shirtdresses and skirts in 2013; and athleisure in 2014.
LMF is an authentic reflection of the life and style of its founder. Lisa Marie lives her designs, documenting how she wears her swimwear and dresses in her travels around the world. The look is effortlessly glamorous, resonating with the brand’s global clientele who post pictures of themselves everywhere from Tulum to Patmos to Positano with the hashtag #LMFGirlsonHoliday.
LMF pieces are versatile by design. They can go from the beach to the city; everything is meant to be mixed and matched with ease. The label has inspired a wide-ranging cult following of influencers and celebrities that includes Elle Macpherson, Rihanna, Selena Gomez, Leandra Medine and Oprah Winfrey.
Though woman-friendly and wearable, LMF has a distinct fashion-forward sensibility. LMF has been featured on the covers of international fashion titles such as Vanity Fair, W Magazine, T: The New York Times Style Magazine, WSJ. Magazine, Vogue UK and Elle UK.